Florida Department of Education
Curriculum Framework 

Program Title:	Commercial Photography Technology 1
Program Type:	Career Preparatory
Career Cluster:	Art, A/V Technology and Communication

Career Certificate Program 	
Program Number	K610100	
CIP Number	0650040605	
Grade Level	30, 31	
Program Length	700 hours	
Teacher Certification	Refer to the Program Structure section.	
CTSO	SkillsUSA	
SOC Codes (all applicable) 	For program SOC codes, please see the Program and Course Tables section of the CTE Program Resources page linked below.	
CTE Program Resources 	http://www.fldoe.org/academics/career-adult-edu/career-tech-edu/program-resources.stml	
Basic Skills Level	Computation (Mathematics):	9	Communications (Reading and Language Arts): 	9	

Purpose

The purpose of this program is to prepare students for work as photographers.

This program offers a sequence of courses that provides coherent and rigorous content aligned with challenging academic standards and relevant technical knowledge and skills needed to prepare for further education and careers in the Art, A/V Technology and Communication career cluster; provides technical skill proficiency, and includes competency-based applied learning that contributes to the academic knowledge, higher-order reasoning and problem-solving skills, work attitudes, general employability skills, technical skills, and occupation-specific skills, and knowledge of all aspects of the Art, A/V Technology and Communication career cluster. 

The content includes, but is not limited to, communication skills, leadership skills, human relations and employability skills; safe and efficient work practices; and the use of cameras and laboratory film-processing techniques in portrait, commercial and industrial applications with emphasis on composition and color dynamics; contact printing; enlarging and developing film; and the use, care, and maintenance of photographic equipment.

Additional Information relevant to this Career and Technical Education (CTE) program is provided at the end of this document.

Program Structure

This program is a planned sequence of instruction consisting of two (2) occupational completion points.

This program is comprised of courses which have been assigned course numbers in the SCNS (Statewide Course Numbering System) in accordance with Section 1007.24(1), F.S.  Career and Technical credit shall be awarded to the student on a transcript in accordance with Section 1001.44(3)(b), F.S.

To teach the courses listed below, instructors must hold at least one of the teacher certifications indicated for that course.

The following table illustrates the postsecondary program structure:

OCP	Course Number	Course Title	Teacher Certification	Length	
A	PGY0180	Photographic Imaging Specialist 1	PHOTOG @7  7G	250 hours	
	PGY0181	Photographic Imaging Specialist 2		250 hours	
B	PGY0182	Photography Specialist/Lab Technician		200 hours	

Florida’s Career Readiness Skills for CTE Programs  

Employability Skills	
01.0	Apply academic skills to workplace scenarios.	
01.01	Use reading skills.	
01.02	Use writing skills.	
01.03	Use mathematical strategies and procedures.	
01.04	Use scientific principles and procedures.	
02.0	Design a solution to an industry problem.	
02.01	Use critical thinking.	
02.02	Use creativity.	
02.03	Make sound decisions.	
02.04	Solve problems.	
02.05	Reason. 	
02.06	Plan and organize.	
03.0	Manage resources within an industry project	
03.01	Manage time.	
03.02	Manage money or resources.	
03.03	Manage materials.	
03.04	Manage personnel.	
04.0	Oversee the subcomponents, operations and output of a technical or organizational system.	
04.01	Manage systems.	
04.02	Monitor systems.	
04.03	Improve systems.	
05.0	Use information for decision making.	
05.01	Locate information.	
05.02	Organize information.	
05.03	Use information.	
05.04	Analyze information.	
05.05	Communicate information.	
06.0	Apply relevant technology to workplace scenarios to aid productivity.	
06.01	Use technology.	
07.0	Interpret and express interpersonal communication.	
07.01	Communicate verbally.	
07.02	Listen actively.	
07.03	Comprehend written material.	
07.04	Convey information in writing.	
07.05	Communicate nonverbally.	
07.06	Interpret nonverbal communication.	
08.0	Interact with others to accomplish workplace goals.	
08.01	Collaborate with others in a team.	
08.02	Respond to customer needs.	
08.03	Exercise leadership.	
08.04	Negotiate to resolve conflict.	
08.05	Respect others.	
09.0	Manage personal behavior to maximize productivity and professional growth.	
09.01	Demonstrate responsibility and self-discipline.	
09.02	Adapt and show flexibility.	
09.03	Work independently.	
09.04	Demonstrate a willingness to learn.	
09.05	Demonstrate integrity.	
09.06	Demonstrate professionalism.	
09.07	Take initiative.	
09.08	Display positive attitude.	
09.09	Take responsibility for professional growth.	
Job Attainment	
10.0	Find, assess and apply to job opportunities.	
10.01	Identify online job posts relevant to his or her career aspirations.	
10.02	Compare and contrast the job posts’ required qualifications, job duties, compensation, benefits and employers. 	
10.03	Define what information, documentation and writing prompts are required for the positions.	
11.0	Communicate personal competence, character and fit for a job opportunity.	
11.01	Develop a resume.	
11.02	Write a cover letter.	
11.03	Curate a professional portfolio that includes work products.	
11.04	Prepare for and experience a mock job interview.	
12.0	Cultivate and leverage relationships to professionally advance.	
12.01	Request a signed reference letter, letter of recommendation and/or an online skill/professionalism endorsement. 	
12.02	Develop a plan to cultivate a professional digital footprint.	
12.03	Develop a networking plan for a specific industry of interest.	

Standards

After successfully completing this program, the student will be able to perform the following:

Photographic Imaging Specialist 1
01.0	Operate the Camera System (DSLR camera).
02.0	Demonstrate basic business communication skills.
03.0	Take basic photographs (DSLR camera).
04.0	Use digital imaging.

Photographic Imaging Specialist 2
05.0	Control exposures (DSLR camera).
06.0	Take advanced photographs (DSLR camera). 
07.0	Apply lighting techniques.
08.0	Use digital imaging to remove distractions from a photograph. 
09.0	Demonstrate advanced business communication skills. 

Photography Specialist/Lab Technician
10.0	Use a flatbed photo scanner.
11.0	Operate portable flash.
12.0	Use advanced digital imaging. 
13.0	Manage a photographic business.
14.0	Finish photographs. 
15.0	

Florida Department of Education
Student Performance Standards

Program Title:	Commercial Photography Technology 1
Career Certificate Program Number:	K610100

Course Number:  PGY0180
Occupational Completion Point: A 
Photographic Imaging Specialist 1 – 250 Hours	
01.0	Operate the Camera System (DSLR camera). The student will be able to:	
01.01	Use camera handling best practices, physical care, camera support devices and methods.	
01.02	Use and identify DSLR camera dials menus and modes.	
01.03	Identify Camera Parts: body, lens, aperture, shutter, ISO, image sensor, memory card.	
01.04	Identify camera lens categories and understand focal length	
01.05	Use basic photographic computer skills.	
01.06	Download photographs to a computer.	
01.07	Save photographs to a storage device.	
02.0	Demonstrate basic business communication skills. The student will be able to: 	
02.01	Apply communication skills.	
02.02	Apply human relations skills.	
02.03	Identify career options within the field of photography.	
02.04	Maintain organizational structure for image files.	
02.05	Identify different business organizations: LLC, Sole Proprietor, C-Corp., S-Corp, B-Corp, Partnership, Cooperative and Non-Profit.	
02.06	Demonstrate how respond to photographs, both orally and in written format.	
03.0	Take basic photographs (DSLR camera). The student will be able to: 	
03.01	Compose photographs.	
03.02	Apply perspective in photographs.	
04.0	Use digital imaging. The student will be able to: 	
04.01	Understand file formats and when to use them.	
04.02	Store photographs and build a folder structure for workflow.	
04.03	Understand metadata and apply copyright to images.	
04.04	Apply Global Adjustments to photographs (e.g., crop, sharpen, and adjust tone and color).	
04.05	Demonstrate understanding of color space and how/when to set appropriately.	
	
Course Number:  PGY0181
Occupational Completion Point:  A 
Photographic Imaging Specialist 2 – 250 Hours	
05.0	Control exposures (DSLR camera). The student will be able to: 	
05.01	Set appropriate f-stop and to apply depth-of-field.	
05.02	Select appropriate ISO for DSLR	
05.03	Set appropriate shutter speed to apply stop/show motion.	
05.04	Bracket images.	
05.05	Understand and apply the Law of Reciprocity.	
06.0	Take advanced photographs (DSLR camera). The student will be able to:  	
06.01	Apply basic color theory to a photograph.	
06.02	Apply appropriate DSLR focusing systems.	
06.03	Understand histograms and how to use them.	
06.04	Set and understand the principles of white balance.	
06.05	Take action and event photographs.	
06.06	Take headshot photography.	
07.0	Apply lighting techniques. The student will be able to: 	
07.01	Take photographs utilizing available light.	
07.02	Take photographs with an electronic strobe.	
07.03	Take photographs using photo-flood lighting.	
07.04	Use reflectors in natural light and studio light.	
08.0	Use digital imaging to remove distractions from a photograph. The student will be able to:  	
08.01	Use digital imaging software to remove distractions from photographs using spot, heal and clone tools.	
08.02	Use digital imaging software to smooth and soften skin tone.	
09.0	Demonstrate advanced business communication skills. The student will be able to: 	
09.01	Write logical and understandable statements/phrases to accurately fill out forms/invoices commonly used in business and industry.	
09.02	Read and understand graphs, charts, diagrams, and tables commonly used in the photography industry.	
09.03	Read and follow written and oral instructions.	
09.04	Answer and ask questions coherently and concisely.	
09.05	Read critically by recognizing assumptions and implications and by evaluating ideas.	
09.06	Demonstrate appropriate telephone/Email communication skills.	
09.07	Set photography rates and fees.	
09.08	Market and advertise their work.	

Course Number:  PGY0182
Occupational Completion Point:  B
Photography Specialist/Lab Technician – 200 Hours	
10.0	Use a flatbed photo scanner. The student will be able to: 	
10.01	Scan negatives.	
10.02	Scan photographs.	
11.0	Operate portable flash. The student will be able to:	
11.01	Use fill flash direct and tilt.	
11.02	Use Slow Sync Flash Mode.	
11.03	Understand use of a multi-flash setup.	
12.0	Use advanced digital imaging. The student will be able to:   	
12.01	Organize photographic workflow.	
12.02	Create HDR images.	
12.03	Create a panorama image.	
13.0	Manage a photographic business. The student will be able to: 	
13.01	Utilize modern processing machines for color printing a quality presentation portfolio.	
13.02	Set rates for photographic print work. 	
13.03	Calibrate a computer monitor.	
13.04	Analyze a color print for correct color and contrast.	
14.0	Finish photographs. The student will be able to: 	
14.01	Utilize modern processing machines for color and b & w printing.	
14.02	Mat/frame photographs.	
14.03	Use professional services.	

Additional Information

Laboratory Activities

Laboratory investigations that include scientific inquiry, research, measurement, problem solving, emerging technologies, tools and equipment, as well as, experimental, quality, and safety procedures are an integral part of this career and technical program/course. Laboratory investigations benefit all students by developing an understanding of the complexity and ambiguity of empirical work, as well as the skills required to manage, operate, calibrate and troubleshoot equipment/tools used to make observations. Students understand measurement error; and have the skills to aggregate, interpret, and present the resulting data. Equipment and supplies should be provided to enhance hands-on experiences for students.

Career and Technical Student Organization (CTSO)

CTSOs are co-curricular career and technical student organizations providing leadership training and reinforcing specific career and technical skills. Career and Technical Student Organizations provide activities for students as an integral part of the instruction offered. Other CTSOs not listed in this curriculum framework or recognized by the Florida Department of Education are permissible provided they support student mastery over the standards and benchmarks of this curriculum framework.

Cooperative Training – OJT

On-the-job training is appropriate but not required for this program.  Whenever offered, the rules, guidelines, and requirements specified in the OJT framework apply. 

Basic Skills

In Career Certificate Programs offered for 450 hours or more, in accordance with Rule 6A-10.040, F.A.C., the minimum basic skills grade levels required for postsecondary adult career and technical students to complete this program are:  Computation (Mathematics) and Communications (Reading and Language Arts). These grade level numbers correspond to a grade equivalent score obtained on a state designated basic skills examination.  

Adult students with disabilities, as defined in Section 1004.02, Florida Statutes, may be exempted from meeting the Basic Skills requirements (Rule 6A-10.040).  Students served in exceptional student education (except gifted) as defined in s. 1003.01, F.S., may also be exempted from meeting the Basic Skills requirement.  Each school district and Florida College System Institution must adopt a policy addressing procedures for exempting eligible students with disabilities from the Basic Skills requirement as permitted in Section 1004.91, F.S.

Accommodations

Federal and state legislation requires the provision of accommodations for students with disabilities to meet individual needs and ensure equal access. Postsecondary students with disabilities must self-identify, present documentation, request accommodations if needed, and develop a plan with their counselor and/or instructors. Accommodations received in postsecondary education may differ from those received in secondary education. Accommodations change the way the student is instructed. Students with disabilities may need accommodations in such areas as instructional methods and materials, assignments and assessments, time demands and schedules, learning environment, assistive technology and special communication systems. Documentation of the accommodations requested and provided should be maintained in a confidential file.

Note: postsecondary curriculum and regulated secondary programs cannot be modified.